Shruti Pangtey
Shruti Pangtey is the founder of Digital Empires, a digital-marketing business built through Canva.
  • Canva's popularity is exploding, bringing with it a boom in creators selling digital products.
  • Some have turned creating templates, images, or files to sell into a full-time gig.
  • The entrepreneurs tell Insider the benefits are wide-ranging despite varying financial success.

After a tech startup fired 31-year-old Shruti Pangtey from her product marketing manager gig, she took the opportunity to start her own digital-products business — and she said she has no regrets.

Her online business, Digital Empires, sells digital-marketing courses for entrepreneurs made on Canva, a popular graphic-design platform known for being easy to use. Pangtey earns between $95,000 and $120,000 a year working at least 20 hours a week.