walmart shopper
  • Walmart has more than 3,500 Supercenters across the US and made $600 billion in sales last year.
  • The retail giant has the highest customer loyalty among the leading brands in a survey of shoppers.
  • Walmart's average customer is a woman who is 59.5 years old, white, married, and earning $80,000 per year.

Walmart is the largest retailer in the world, pulling in more than $600 billion in sales last year. Each week, 220 million customers visit its stores across 24 countries.

In the US, the company has more than 5,000 locations, including 3,570 Supercenters, and it employs nearly 1.6 million people.

Because of the retail giant's scale, the average Walmart shopper has a lot in common with the average US consumer, according to data from the analytics firm Numerator prepared for Insider.