Microsoft's oft-forgotten search engine is about to get a new lease on life. As expected, the tech giant announced on Tuesday that it is partnering with OpenAI to enhance Bing with the company's AI technology. However, Microsoft also had a surprise up its sleeve: the next release of Bing will feature a new next-generation large language model the company claims is "much more powerful" than ChatGPT and designed specifically to excel at search.
Underpinning the search engine is a new proprietary technology Microsoft is calling the Prometheus Model. Among the benefits of Prometheus are more relevant search results. Microsoft claims the model will also make using Bing safer and allow the company to update search results more quickly.