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Noah schnapp
Stranger Things star Noah Schnapp is getting into the food business. His chicken wing concept, a collaboration with Nextbite, debuted at IHOP this week.

(Photo by Stuart C. Wilson/Getty Images)

  • Thousands of virtual brands continue to flood delivery apps like Uber Eats, DoorDash, and Grubhub.
  • Chains like IHOP prepare delivery-only brands from their kitchens to earn extra revenue. 
  • IHOP is launching a third delivery-only brand – a chicken menu by a "Stranger Things" star.

IHOP is offering a menu of delivery-only chicken meals developed by "Stranger Things" star Noah Schnapp.    

TenderFix by Noah Schnapp is IHOP's third delivery-only venture. 

The meals are prepared from about 1,000 IHOP locations. The chain is leaning into virtual brands, even as its sister chain, Applebee's, has pulled back on its delivery-only menu, called Cosmic Wings. 

Tags
Retail, Noah Schnapp, Stranger Things, IHOP, Virtual brands, Ghost Kitchens, chicken
Source
No, 'Stranger Things' star Noah Schnapp didn't open his own restaurant. It's th…