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- As Salesforce faces activist investor pressure, profitability is now CEO Marc Benioff's key focus.
- Benioff is now touting a strategy called "New Day," focused solely on profitability and efficiency.
- However, that strategy may be at odds with Salesforce's existing company culture.
As Salesforce faces pressure from activist investors to increase growth and improve its profit margins, CEO Marc Benioff has declared that this is a "New Day" for the cloud software company.