2023 Toyota RAV4; 2024 Chevrolet Silverado 2500HD High Country
The Toyota RAV4 and Chevrolet Silverado were two of the top models registered by each of several age cohorts last year.
  • Vehicle registration data from S&P Global Mobility shows top car models by driver age groups. 
  • Gen Z's top cars last year included three Toyotas, the Honda Civic, and Chevrolet Silverado.
  • Boomers' favorites included the Toyota RAV4, Honda CR-V, and Ford F-Series.
Gen Z (18 to 24 years old): Toyota Camry
The 2022 Toyota Camry Hybrid.
The 2022 Toyota Camry Hybrid.

After the Toyota Camry, the top cars for Gen Z drivers were the Toyota RAV4, Toyota Corolla, Honda Civic, and Chevrolet Silverado.

Younger millennials (25 to 34 years old): Toyota RAV4
2023 Toyota RAV4
2023 Toyota RAV4.

After the Toyota RAV4, the top cars for younger millennials were the Chevrolet Silverado, Ford F-Series, Jeep Grand Cherokee, and the Ram full size pickup model. 

Older millennials and Gen X (35 to 44 years old): Chevrolet Silverado
2024 Chevrolet Silverado 3500HD LTZ
2024 Chevrolet Silverado 3500HD LTZ.

After the Silverado, the top cars for this age group were the Ford F-Series, Tesla Model Y, Ram, and Toyota RAV4. 

Gen X (45 to 54 years old): Chevrolet Silverado
2021 Chevrolet Silverado pickup truck.
2021 Chevrolet Silverado.

After the Silverado, the top cars for Gen X between the ages of 45 and 54 years old were the Ford F-Series, Ram, Toyota RAV4, and Tesla Model Y. 

Younger boomers (55 to 64 years old): Ford F-Series
The Ford F-150 Lightning.
The Ford F-150 Lightning.

After the F-Series, the top cars for this age group were the Chevrolet Silverado, Toyota RAV4, Ram, and Honda CR-V.

Boomers (65 to 74 years old): Toyota RAV4
The 2022 Toyota RAV4 Prime XSE plug-in hybrid SUV.
The 2022 Toyota RAV4 Prime XSE.

After the RAV4, the top cars for this age group were the Honda CR-V, Ford F-Series, Chevrolet Silverado, and Chevrolet Equinox.

Pre-boomers (75 years old and up): Chevrolet Equinox
The 2022 Chevrolet Equinox.
The 2022 Chevrolet Equinox.

After the Equinox, the top cars for pre-Boomers were the Honda CR-V, Toyota RAV4, Ford F-Series, and Chevrolet Silverado.

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