Our team lip-synced Frozen's 'Let It Go' during a Zoom offsite. It was incredibly awkward but became our best team-building moment.

• CMO Elyse Estrada organized a virtual offsite to help her team build camaraderie and have fun.
• Their best team-building moment was a group lip-sync performance to "Let It Go" from the movie "Frozen."
• Estrada says it started off awkward, but the activity helped bring more clarity to the team.

This as-told-to essay is based on a conversation with Elyse Estrada, a 42-year-old global CMO at Aleph Group, Inc from Miami, Florida. It's been edited for length and clarity.

I manage over 40 people on a mostly remote and hybrid global marketing team. In the fourth quarter of 2022, I worked with a small group from my team to organize a two-day virtual offsite team-building experience.