Meta’s consumer-facing generative AI tools based on its new Llama 2 model may not be far off. The company appears to be working on several new generative AI features for Instagram, including labels that allow creators to identify images “generated by Meta AI.”
That’s according to screenshots shared by reverse engineer Alessandro Paluzzi who often teases unreleased features from Meta’s apps. Paluzzi recently posted a screenshot that shows an in-app message detailing how posts created with generative AI tools may soon be labeled within Instagram. “The creator or Meta said that this content was created or edited with AI,” the message explains. Additional labels indicate it was “generated by Meta AI” and that “content created with AI is typically labeled so that it can be easily detected.”