Exterior of KFC restaurant in Bath, UK, with logo
  • "Old KFC fries suck," the company's Canadian arm said in a video.
  • It's holding a "funeral" for its old fries as it launches a new recipe for fries it says are crispy and "boldly seasoned."
  • Customers are divided on the morbid marketing campaign and some are skeptical about the new fries.

KFC Canada has admitted that its old "soggy" fries weren't all that good as it replaces them with a crispier, seasoned version.

"Old KFC fries suck," the company said in one video. In another, it displayed tweets from customers describing them as "so bland."