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- Navigating the current housing market is proving difficult for first-time homebuyers.
- More Gen Z and millennials are opting out of the rat race and sticking to renting instead.
- British real estate company Zoopla has dubbed the new generation of non-buyers as "guppies"
Starter homes are expensive, so young professionals are opting out of the homeownership game instead of saving to buy a house.
They're called "guppies,'" and they've given up on owning a house. The term, coined by British real estate company Zoopla, is a play on the 1980s phrase "yuppie," which meant a young, financially successful professional. But these would-be buyers have Given Up on Property — putting the GUP in guppie.