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- Threads closed July with 8 million daily active users, down 82% from its peak, according to Sensor Tower data.
- Meta's Twitter clone, which launched July 5, had 44 million daily active users on July 7.
- Mark Zuckerberg has acknowledged the decline, but has said he's "quite optimistic" about the app.
Meta released Threads in early July to fanfare across the social media landscape — but most of those fans haven't stuck around.