TikTok influencers want to rent you a very cool home. Just don't call them landlords.

Wed, 08/16/2023 - 05:22

A house has multiple individuals in rooms swiped in and out, much like a person scrolling through TikTok videos — Social media sparked a rise in the popularity of "house hacking," a fancy new term for the age-old concept of being a landlord that has been repackaged for a new generation of real-estate investors.
Arantza Pena Popo/Insider

Late last year, Kelly Clark was flush with cash from a divorce settlement and eager to embark on a new career. It was finally time, she decided, to become a landlord.

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Real Estate, economy, Discourse, Markets, Careers, Strategy, Housing Market, House Hacking, FHA loans, Investing, Landlords, property management, Mortgage, Down Payment, Arantza Pena Popo, Insider Illustration

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TikTok influencers want to rent you a very cool home. Just don't call them land…