adam neumann wework
Adam Neumann led WeWork through its spectacular rise and fall.
  • WeWork's rise and fall offers a stark warning for the AI era.
  • The company claimed on Tuesday that "substantial doubt exists" about its future ability to operate.
  • Companies racing for glory in the AI era would do well to learn from the over-exuberance in the WeWork saga.

WeWork and artificial intelligence do not, on the face it, have very much in common.

The office-sharing company has shown its true colors as a glorified commercial landlord, despite years of claims by its private investors that it could be a $100 billion business that spans tech, interior decor, and construction. An American dream!