Pinterest is again changing its search algorithm to make its results more representative of the people using its platform. The latest update is aimed at improving the visibility of plus-size fashion and other styles that highlight a broader spectrum of body shapes and sizes.
With the changes, searches for women’s fashion and wedding looks will surface results with a more diverse range of body types, Pinterest says. Annie Ta, Pinterests’s head of inclusive products, said the changes were driven by the realization that many users were adding “descriptions and qualifiers,” to their queries in an effort to find the styles that best fit their needs. “They were experiencing something really similar: recommendations that were homogenous and not very diverse,” she said.