Spotify founder Daniel Ek says there are 3 versions of his friend Mark Zuckerberg: 'The Social Network' Zuck, 'Evil' Zuck, and this new persona we're seeing today

• Spotify's founder says the world has met three different versions of Mark Zuckerberg over the years.
• There's "The Social Network" Mark, "Cambridge Analytica" Mark and the Mark we're seeing today.
• Daniel Ek told Forbes that today's Zuckerberg "is a lot more authentic in his public persona." 

Spotify founder Daniel Ek says the public has been entreated to three different versions of Mark Zuckerberg over the years.