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By Kate Woolley, IBM
By now most of us have played around with generative AI, amusing ourselves with witty pet poems or challenging AI to perform tasks like spelling "lollipop" backward. But while these fun use cases of AI are deservedly having a moment, what should really be celebrated is the transformative power of generative AI for business.
Powered by robust foundation models trained on large datasets and fine-tuned for a variety of tasks, generative AI has the potential to impact entire industries and drive trillions in economic value over the next decade. I believe it will radically change how businesses operate, boosting productivity in areas ranging from human resources to customer service, sales, and software engineering.