Laundry room
The hashtags #laundryroom and #utilitylaundryroom have over a billion views on TikTok.
  • Instagrammable laundry rooms have become a new luxury status symbol for millennial homeowners.
  • They're splurging on high-quality cabinets and counter tops, pricey taps, and $30 laundry detergent. 
  • Millennials faced economic hardships for years and are now keen to exhibit their spending prowess. 

Rich millennials are starting to splurge on a space in the home that has previously been neglected and hidden from guests – the laundry room.