The HondaJet Echelon flying.
The HondaJet Echelon with its new name written on the livery.
  • Honda runs a private jet division that builds a fleet of multi-million dollar business planes.
  • Honda Aircraft Company recently unveiled the name of its latest plane, the HondaJet Echelon.
  • The 11-person aircraft, formerly called the HondaJet 2600, could cost $10-$12 million.

Honda isn't just a carmaker.

Honda Motors established a wholly-owned subsidiary, Honda Aircraft Company, in August 2006 to produce light twin-engine private jets.