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- Celsius, the suddenly-ubiquitous energy drink, is a favorite of Gen Z — and Capitol Hill.
- It has twice as much caffeine as a cup of coffee, which is pretty much all you need to know about its appeal.
- "Congress would probably go into a government shutdown without Celsius," one reporter said.
When Washington, D.C. lobbyist Matthew Hoekstra wants to have a quick meeting with a Congressional staffer, he heads for a special spot in the basement of the Rayburn House Office Building, a sprawling complex on the Hill.
"I love to take meetings in front of the Celsius vending machine," he told Business Insider. "I'll recognize people who go there every day."