Shein has filed to go public and is reportedly seeking up to $90 billion valuation. Here's how the fast-fashion brand chartered a meteoric rise.

Mon, 12/18/2023 - 13:07

a woman in a blue bikini poses in front of a Shein backdrop — TV personality Sofia Suescun attends a Shein event in Ibiza, Spain. Influencers have helped boost the fast-fashion brand's popularity.
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Shein is a fast-fashion retailer that produces thousands of garments and accessories at a rapid pace.
In 2022, the company was worth $100 billion — more than fast-fashion predecessors H&M and Zara combined.
Shein has faced backlash over labor practices and fast fashion's role in pollution.

Shein took less than a decade to emerge from relative obscurity to become the dominant player in fast fashion and a favorite online shopping destination for Gen Z. But the company is as famous for its controversies as for the trendy, super-cheap clothing that it churns out to the delight of TikTokers everywhere.