Sony
- Neal Manowitz is the president and chief operating officer of Sony Electronics North America.
- AI can help creators, but they also fear being replaced by the technology, Manowitz said.
- Manowitz's insights are part of Business Insider's year-end leadership series, "Looking Ahead 2024."
Most people are likely familiar with Sony Electronics products — they're used in music publishing, photography, movie creation, and gaming.
As the president and chief operating officer for North America, Neal Manowitz wants to get close to content creators, from cinematographers making multibillion-dollar films to photojournalists, bloggers, YouTubers, and wedding photographers, he told Business Insider.