- The Plufl human dog bed was one of Google's trendiest products last year.
- The $500 bed debuted in 2022, and went viral in 2023.
- It started as a passion project, but the business reportedly now has over 10,000 customers.
Coziness was a top priority in 2023 as people discovered new ways to lounge.
Enter the Plufl human dog bed, a human-sized version of the floor-level furniture our pets enjoy. It landed on Google's annual 100 trending holiday gifts, with search interest spiking 1,650% in 2023.