DeSantis admits he picked the wrong media strategy to kick off his presidential campaign

• Florida Gov. Ron DeSantis now says he had the wrong media strategy for months.
• DeSantis said he should have "blanketing"  cable news instead of largely sticking to conservative media.
• It's likely this won't be his only regret of his presidential run.

Florida Gov. Ron DeSantis is ready to look into the mirror when it comes to his presidential run that once held so much promise and now appears to be near its end.

In particular, DeSantis said it was a mistake to kick off his 2024 run with an insular media strategy that ceded significant ground to former President Donald Trump.