Googlers are realizing layoffs are 'just business' — and they're starting to fight back

• Googlers are fighting back against the company after years of being treated like "family."
• The search giant plans to cut more jobs in 2024 after cutting 12,000 last year.
• Staffers have taken aim at its "glassy-eyed leaders" and organized protests in response.

In 2012, Larry Page stressed how important it was that Google acted like a "family."

The search giant had become famous at the time for its perks such as snacks and massages. To Page, then Google's CEO, treating people well translated to "better productivity."

More than a decade later, Googlers can be forgiven for wondering where that family spirit has gone.