Illustration of Reddit logo on white screen with hands holding phone
Reddit's power-users could be among the first to buy shares in the company.
  • Some Reddit users could be among the first to buy the company's stock in its IPO next month.
  • The so-called "Redditors" would join money managers in buying shares at their opening price.
  • It's an unusual strategy, but one that stock trading app Robinhood tried in 2021.

Reddit's most frequent users could go from posting comments to posting gains — or losses — when the company goes public.