Aerial view of Woodward Avenue in Detroit, Michigan.
Aerial view of Woodward Avenue in Detroit, Michigan.
  • Some Americans are moving to the Midwest, lured in by lower costs and affordable housing.
  • Many of these new residents are single Gen Zers, millennials, and students.
  • New residents tend to earn more than the Midwest's median income and could reshape social norms.

Over the last few years, Americans have been reshuffling themselves across the country. For some, that's meant flocking to the Midwest, and its promises of cheaper living, more space, and friendly neighbors.