Apple iPhone 15 family of devices
Apple iPhone 15 family of devices
  • Apple is no longer the top-selling smartphone maker in China, per Counterpoint Research.
  • In 2023, the iPhone became the best-selling smartphone in China for the first time.
  • Now, Apple lags behind Vivo, Huawei, and Honor.

Apple's iPhone sales in China fell by 24% in the first six weeks of 2024, according to a new report released by market research firm Counterpoint Research.

The drop in sales means the iPhone has lost its position as the best-selling smartphone in China, a status it attained for the first time in 2023.

In 2023, Apple held 19% of the market share in China. That's now down to 15.7%, per Counterpoint.