- More diners are using restaurant loyalty apps to get cheap or free food.
- One customer told BI his family compares fast-food apps and orders "whatever's the cheapest."
- McDonald's said loyalty-platforms sales more than tripled in three years. At Starbucks, its app accounts for 30% of transactions.
Diners are turning to fast-food loyalty apps for cheaper meals as years of price hikes catch up with customers.