Fisker
- The most expensive Fisker Ocean is now cheaper than the average car.
- Deep discounts come as the EV startup desperately tries to avoid bankruptcy.
- Big price slashes can be very bad for resale values.
Fisker's pricey Ocean SUV just got a lot more affordable.
The embattled electric-vehicle startup said Tuesday it would reduce the price of the most expensive Ocean by nearly 40% to $37,499. That brings the price of the Ocean Extreme nearly $6,700 below the average price paid for any new vehicle this month.