Biden Trump
President Joe Biden, left, and former President Donald Trump.
  • Biden and Trump are both poised to enter the 2024 general election with high unfavorable ratings.
  • The election could be determined by "double haters," or voters who view both candidates negatively.
  • In 2016, Trump won among "double haters." Four years later, it was Biden who won this group.

President Joe Biden and former President Donald Trump have at least one thing in common: they're both unpopular figures headed into the 2024 election.