Rivian, Getty Images
- The R2 SUV will go head-to-head with the ultra-popular Tesla Model Y.
- The boxy R2 looks more rugged than the Model Y.
- And the Rivian appears to edge out Tesla on storage space.
Rivian is taking aim at Tesla with the R2, a smaller and more affordable SUV that will compete with the Model Y.
The two vehicles will go head-to-head in the mass-market electric SUV segment, with matching starting prices of around $45,000 and battery ranges of around 300 miles.