A California franchisee says he's reducing staffing, raising prices, and mulling kiosks to cover the $20 wage. Closing stores is a last resort.

Wed, 04/17/2024 - 05:09

Healthy acai bowl with granola, fresh fruits and berries for breakfast, served in a bowl on a wooden table alongside a cup of coffee and glass of water — A Vitality Bowls franchisee in San Jose told BI how he's trying to absorb California's $20 minimum wage for fast-food workers.
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A franchisee told BI how he's trying to absorb California's $20 minimum wage for fast-food workers.
The Vitality Bowls franchisee in San Jose said he's put up prices and is reducing staffing.
"Right now I'm trying to size what the true impact will be," he said.

Fast-food franchisees in California are desperately trying to boost their revenues and cut their costs to absorb the impact of the state's new $20 minimum wage.