Mark Cuban.
Mark Cuban.
  • Mark Cuban says his business experience has convinced him of the benefits of DEI initiatives.
  • "I know DEI is a positive because I see its impact on bottom lines," Cuban wrote on X.
  • Cuban said he'd stick to his position even if "every single person on Twitter" disagrees with him.

Mark Cuban says his belief in the merits of corporate diversity, equity, and inclusion (DEI) efforts stems from the results he has seen from his business portfolio.