Meet the typical new entrepreneur: A young woman living in the South who's doing it as a side hustle

• Many Americans have started a business in recent years.
• They're increasingly likely to be women, immigrants, and doing it as a side hustle. 
• The newest entrepreneurs are both young and old and looking to grow their wealth through their businesses.

Part of the American dream is the whisper that maybe, just maybe, you could make it striking out alone. And for many Americans, the siren call of entrepreneurship is one that's hard to resist.