- Four men's teams and four women's teams are competing to be the 2024 March Madness national champions.
- The average salary is $4 million for Final Four men's coaches and $2.15 million for women's coaches.
- The pay gap is expected to narrow as women's college basketball sees rising TV ratings and attendance.
Eight coaches have brought teams to the Final Four in the 2024 men's and women's March Madness tournaments. But there is a large divide among what they make, especially between the men's and women's teams.
Using data made available in USA Today's NCAA Finances database, we looked at the 2023-24 salaries for the eight coaches who made it to the semifinals.
On the men's side, Dan Hurley, the head coach at the University of Connecticut, leads the way with a $5 million salary. In the women's tournament, Dawn Staley of South Carolina and Geno Auriemma of UConn make $3.1 million each as the highest-paid women coaches still competing for the championship.
The four men's basketball head coaches have an average salary of $4 million. The women's coaches average $2.1 million in annual earnings.
Salaries for the 2024 men's Final Four head coaches:
UConn — Dan Hurley, $5 million
Alabama — Nate Oats, $4.5 million
Purdue — Matt Painter, $3.7 million
North Carolina State — Kevin Keatts $2.9 million
Salaries for the 2024 women's Final Four head coaches:
South Carolina — Dawn Staley, $3.1 million
UConn — Geno Auriemma, $3.1 million
Iowa — Lisa Bluder, $1.4 million
North Carolina State — Wes Moore, $1 million
The gap in pay between college women's basketball and men's basketball head coaches is even more pronounced if we extend beyond the Final Four teams.
The average salary for the 20 highest-paid coaches in men's basketball is $5 million, with Kansas' Bill Self on top with $9.6 million in earnings.
The average salary of the top 20 women's basketball coaches is $1.5 million a year. Thirty-one men's coaches make more than the women's highest-paid coach, LSU's Kim Mulkey, who makes $3.3 million.
Of course, despite a recent surge in the popularity of women's sports, the revenue generated by top college women's basketball teams is still less than one-third the amount of the top men's teams.
However, as TV ratings and attendance for women's college basketball have soared to new heights this season, revenue for the sport will increase for the schools, which should, in turn, lead to higher salaries for the coaches of the women's teams.