Restaurants are ditching 'ghost kitchens' as dinner rush demands cause quality to suffer.
Many virtual food brands relied on ghost kitchens to produce their delivery-only products. But it hasn't taken off like some expected.
  • Restaurants are scaling back 'ghost kitchen' operations due to added stress and customer complaints.
  • Brands like Wendy's and Kroger are shutting down their ghost kitchens, the Times reported.
  • Ghost kitchens were an exciting pandemic-era innovation. But the anonymity bred lower standards.

Ghost kitchens — once celebrated as an efficient innovation for the food industry — have instead been haunted by their own anonymity.