The Line, NEOM
A rendering of The Line, which developers say will be a key part of Saudi Arabia's Neom project.
  • Saudi Arabia just took its Neom roadshow to China.
  • Neom officials visited Beijing, Shanghai, and Hong Kong in an attempt to court Chinese investors.
  • No deals were announced, but one attendee said the event helped demystify the futuristic project.

Saudi Arabia took its Neom roadshow to China amid ongoing speculation about the scope of the project and its finances.

Neom officials visited Beijing, Shanghai, and Hong Kong last week in an attempt to court Chinese investors and shed more light on the mysterious megacity.