A red Tesla outside a Tesla showroom.
Tesla is slashing car prices following a disappointing first-quarter sales report.
  • Tesla cut car prices in the US, China, and Europe after sales fell.
  • The company also reduced its software price by a third in the US.
  • The company's challenges include disappointing delivery numbers, layoffs, and Cybertruck recalls.

Tesla is trying to win back customers with cheaper cars and software.

The electric-vehicle maker cut prices in key markets, including the US, China, and Europe, over the weekend as it faces falling sales and intensifying competition.

The company also slashed the price of its driver-assistance software, Full Self-Driving, by one-third, to $8,000 in the US.