view behind the plate of a little league baseball game
A Little League game in Deptford, New Jersey.
  • Dick's Sporting Goods has something unusual for a retailer: an app to manage youth team sports.
  • The service now boasts 5 million users who spend a half hour per day on the platform.
  • Dick's says the business will bring in $100 million this year, in addition to driving retail sales.

Dick's Sporting Goods has long offered youth athletes and coaches a number of spiral-bound ways to organize teams and keep score.