A Best Buy Geek Squad agent assists a customer.
In a retooling of the Geek Squad from support into sales, agents will handle training sessions and showcases in hundreds of Best Buy stores across the US.
  • Best Buy is hoping Microsoft's Copilot+ will help end its 10 quarters of declining comparable sales.
  • More than 30,000 employees have been trained to help sell the new AI-enabled PCs.
  • The company also created a new "AI skillset" for Geek Squad agents in a retooling of the team.

The last few years haven't been kind to Best Buy.