Facebook is targeting young adults by making it easier for them to monetize their content and find dates

• Facebook is targeting young adults to boost usage, and the company says it's working.
• In the US and Canada, there are 40 million daily active users aged 18-29, Facebook said.
• Still, Facebook's young adult usage trails behind most other social media apps, data shows.

Facebook is targeting its young adult audience to increase usage, and the social media giant says it's succeeding.

More than 40 million people ages 18 to 29 in the US and Canada are "daily active users" on Facebook, the company said in a press release.

That's the highest usage for the young adult group Facebook has seen in the last three years, the company said, noting that comes after "five quarters of healthy growth in young adult app usage."