Photo illustration of a man wearing suit and an MBA grad.

Welcome back to our Sunday edition, a roundup of some of our top stories. Goldman Sachs' 2024 summer internship class had an acceptance rate of less than 1%. Two who made the cut shared their first impressions of Wall Street and tips for success.


On the agenda today:

But first: On the ground at Cannes Lions, aka summer camp for the ad industry.


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The Cannes Lions promenade 2023.
The promenade at the Cannes Lions festival in 2023.

This week's dispatch

The biggest names in marketing made for the south of France last week for the annual Cannes Lions festival. Lara O'Reilly and Julia Hood were among them.

What was the overall mood?

Lara O'Reilly: Jubilant. The sun was shining, the rosé was flowing, and companies were back to spending big on their enormous setups along the beach. No signs of the so-called "ad downturn" along La Croisette this year.

What were the topics du jour?

LO: Artificial intelligence. Or, more specifically, why the industry needs to stop talking about AI — and other under-the-hood tech — and instead refocus on the kind of creative ideas that make a cultural and business impact.

Julia Hood: Sports was the star of the show. Athletes on site included Megan Rapinoe, Sue Bird, the Kelce brothers, and many more. Sports is accelerating as a convener of people across the political spectrum — a safe way to bring people together.

What did the event reveal about the industry?

LO: For all the talk of automation, advertising remains a relationship business. Yes, this place is a hedonist's playground of partying, VIP yacht experiences, and questionable ROI, but (I'm told) deals do actually get done here.

What was the hottest ticket in town?

JH: Wednesday night was the time to party for a lot of the attendees. Highlights included The Chainsmokers at Yahoo Beach and Arcade Fire at Spotify Beach. On Thursday morning, Jason and Travis Kelce recorded their "New Heights" podcast at Stagwell's Sport Beach. Despite the rumors, Taylor Swift was not seen.

Meet Business Insider's most innovative CMOs of 2024.


Toy versions of Geriatric Millenials, Peak Boomers, and FIRE

America's new economic tribes

You may have heard about ALICEs, DINKs, and maybe even HENRYs. But what about DIPS? Have you thought about the FIRE movement?

Coverage of America's economy is filled with acronyms and descriptors for all demographics. It can be hard to keep up with all the terms — so we built a glossary to help you out.

A guide to ALICEs, DINKs, and everyone in between.

Also read:


Photo illustration of a man wearing suit and an MBA grad.

The MBA to CEO pipeline

Alpine Investors, a $17 billion private-equity firm, is quickly becoming one of the most sought-after workplaces for business school grads.

That's thanks to Alpine's CEO-In-Training program. The program places MBAs in leadership positions at companies within just a few weeks, and promises to turn them into CEOs in a few years. It's not easy, though: Just 1.6% of applicants got a spot this year.

Inside the highly selective program.


Andy Sieg collage with Citi bank

Citi's wealth fixer

Andy Sieg, Merrill Wealth Management's former president, took a gamble leaving its strong business for Citi's much smaller wealth division.

But according to industry insiders, including some of his colleagues, Sieg might have his eye on a bigger prize. If he's able to turn Citi's wealth unit around, he could become the bank's next CEO.

A look at Sieg's next steps.


Jeff Bezos, founder & CEO of Amazon.com, poses with a book in an Amazon warehouse, Seattle, Washington, January 1st 1997.
Jeff Bezos, founder & CEO of Amazon.com, poses with a book in an Amazon warehouse, Seattle, Washington, January 1st 1997.

Read it at Amazon

Despite shuttering all of its brick-and-mortar bookstores in 2022, Amazon's bookselling business is booming.

The e-retail giant sold $16.9 billion worth of books in the first 10 months of 2022, an internal document obtained by BI shows. The figure demonstrates how Amazon's original business is thriving 30 years after its inception.

The book business breakdown.

Also read:


This week's quote:

"We try to buy our way into looking and seeming young."

— Devon Price, a social-psychology professor, on companies selling to millennials who are afraid of aging.


More of this week's top reads:

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