Reddit's traffic is way, way up. Like, banoodles up.

• Reddit's traffic is up 39% year over year this month, according to Similarweb.
• That's a huge increase for a platform that's been around for almost 20 years.
• Reddit's big boost is likely from Google traffic. Huh!

Have you seen more Reddit results in your Google searches lately? Or maybe you're one of the savvy people who is adding "reddit" to the end of your searches for things like "best air conditioner reddit" or "disney fastpast worth it reddit."

You're not alone. Way, way, not alone.