- General Mills will boost product flavors to attract price-conscious customers amid inflation.
- The company said it expects little sales growth in the next year.
- General Mills' shares were down 4.6% at closing on Wednesday after it reported earnings.
General Mills is turning up the flavor to attract price-conscious customers.
The snack and cereal maker said it will improve the taste of some of its biggest products to boost sales as inflation continues to hit consumers.