Gia Woods performs onstage in a white and grey outfit in front of a pink background at the
Gia Woods performs at the "Thrive With Pride" concert hosted by LA Pride and TikTok.
  • TikTok has become a go-to platform for discovering new music.
  • Record labels, music marketers, artists, and other creators are all flooding the app with songs.
  • Here's a breakdown of Business Insider's recent coverage of TikTok's impact on the music industry.

TikTok is an essential promotional tool for music artists and record labels.