The author standing in front of Urban Revivo's store in Singapore's Jewel mall in Changi Airport.
The author standing in front of Urban Revivo's store in Singapore's Jewel mall in Changi Airport.
  • Urban Revivo has been touted as a rival to Zara in Asia and is looking to expand to the West.
  • I tried on clothes at both shops, but my shopping experience at Urban Revivo was better.
  • However, experts say it is too soon to tell if the Chinese brand poses a real threat to Zara.

Urban Revivo is quickly emerging as a rival to Zara in the Asian fashion market, with competitive prices, similar store aesthetics, and a large selection of clothing items.