Southwest Airlines Boeing 737-8 arrives at Los Angeles International Airport during Memorial Day weekend on May 24, 2024 in Los Angeles, California.
Southwest Airlines will soon roll out assigned seating on all of its flights as the industry faces high costs and falling profits.
  • Low-cost airlines like Spirit, Southwest, Frontier, and JetBlue are struggling to make money.
  • An excess of cheap economy seats coupled with higher costs have hurt their profitability.
  • Low-cost carriers are scrambling to change strategy and create new products to find profits.

All of America's major low-cost airlines have reported their second-quarter 2024 earnings, and the numbers don't look good.