- Burning Man is a desert-based arts festival that's become the playground of business elites.
- The days-long event requires attendees to arrive with their own living accommodations and food.
- It's become a tradition among models, influencers, and billionaire businessmen.
Every year around this time, tens of thousands of people descend upon Black Rock City, Nevada to attend Burning Man, but the soaked campgrounds and long traffic lines experienced 2023 might deter the famous billionaires and CEOs who are known to go.
Burning Man kicks off on Sunday, but tickets still haven't sold out. It's the first time this has happened since 2011, CBS reported. The dip in sales could have something to do with the heavy rains that left some Burners stranded and muddy last year.
Burning Man is the dusty desert party that's attracted billionaires, Hollywood A-listers, and residents of Silicon Valley alike. Every year, big-name tech bros and well-heeled execs join the festival — trading their hoodies for light-up bodysuits and Allbirds for sky-high boots.
The unwritten rules of the art festival encourage anonymity and privacy, and nicknames and creative costumes often make it difficult to know for festivalgoers to know if they've run into someone famous or just a fellow hippie.
Still, the attendance of high-profile individuals at Burning Man has come to light over the years, with some members of the tech elite finding their time on the playa — Burner-speak for the dry lake bed where the festival takes place — so life-changing that they can't help but speak about it publicly.
While their experience may differ — they often fly in on private jets and spend their time in "fancy camps" with meals made by personal chefs who charge up to $275,000 for their services — it's still possible you may spot one of these famous names in the desert.
Here are some of the most famous execs who moonlight as Burners: