A Tesla showroom and service center in Amsterdam.
A recent survey of Morgan Stanley interns found Tesla declining in desirability among Gen Z workers.
  • Tesla's appeal among Gen Z is waning, a survey of Morgan Stanley interns found.
  • Its lack of model updates and Elon Musk's controversial actions may be hurting its image and sales.
  • The Gen Z interns surveyed preferred brands like Mercedes and BMW, and EV interest declined overall.

Gen Z isn't riding with Tesla much anymore.

A recent survey of Morgan Stanley's 2024 interns found that the "Tesla 'cool factor' is cooling" among Gen Zers in the US.

And it's been cooling for a while now.