We asked Mark Cuban how he's going to disrupt Big Pharma. He said it's pretty straightforward, actually.

• In 2022, billionaire Shark Tank investor Mark Cuban set up a no-frills, low-cost online pharmacy.
• Since then, Mark Cuban Cost Plus Drug Company has amassed more than 2,000 offerings, mostly generics.
• Recently, he's expanded into imports, competing directly with Big Pharma.

Mark Cuban is on a mission to upend Big Pharma.

In early 2022, Cuban founded Cost Plus Drugs, a discount pill-mailing service that promised to take some of the bloat out of America's pharmaceutical system by delivering drugs to consumers at lower, more transparent price points.